Case-Study Digitalised Repository (CDR)
Real world business scenarios for the classroom
Teaching cases at the Management and Leadership Case Study Centre, Universiti Utara Malaysia, allow students to tackle real-world challenges, honing their skills for the workplace. Specializing in emerging markets, the center aims to increase digital access and usage of its case studies globally, benefiting both local and international educators.
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http://cdr.uum.edu.my/jspui/handle/123456789/38| Title: | 5D's Enterprise: Striving to Attract and Retain Local Workforce |
| Authors: | Abdul Majid, Abdul Halim Jamaluddin, Noor Asma Ahmed, Umair |
| Issue Date: | 2017 |
| Publisher: | IMBRe |
| Abstract: | This case highlights some specific human resource (HR) issues pertaining to recruitment, motivation and retention that an entrepreneur should be carefully focusing on to ensure strategic business sustenance. The case deliberates on the difficulties faced by Mr JM in attracting and retaining the local workforce in his company, the 5Ds Enterprise. Having a patriotic heart, Mr JM was always inspired and felt motivated in supporting and contributing towards national well-being and development. His company offered good employment with good pay hoping that the local people of his own nation and race would grab the job opportunity. Unfortunately, 5Ds failed to get hold of them. Instead, he had to rely more on the foreign workforce, who would normally link to social, legal, managerial and other issues. The case provides a good opportunity for participants or students to understand the potential challenges in managing an SME business and discuss several issues in relation to workforce management practices and strategies. Moreover, this case would encourage students to think critically and creatively in analysing the issues and proposing practical solution and recommendations. |
| URI: | http://cdr.uum.edu.my/jspui/handle/123456789/38 |
| Payment Link: | http://epay.uum.edu.my/go.php?billcode=CDRCASE&productid=TC107-1 |
| Appears in Collections: | Cases in CDR |
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